But It’s Not Google

But It’s Not Google
A somewhat cynical acronymic translation of Microsoft’s new search engine.

Commenting on the launch of Bing – Microsoft’s answer to Google – The Times’s David Pogue remarked:

The name, presumably, is supposed to evoke the sound of a winning game-show bell. The cynics online, however, joke that Bing is an acronym for “But It’s Not Google.”
Over at PCmag.com, John C. Dvorak suggested a host of other possible meanings for Bing:
Big Investment, No Goals Bing Is Not Groovy Brought In New Garbage Big Incompetent Net Grub Bill, It’s No Good! But It’s Nearly Google Be Innovative, Not Geeky!


Dictionary of unconsidered lexicographical trifles. 2014.

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